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AGZ4
Business Growth
Is your company ready for an International Business Expansion?
ISSUES
Your company is willing to grow beyond borders but is limited by the absence of a clear strategy and has few resources (people and money) to target a new market. It is necessary a plan and an operative approach tailored for rapid and effective market entry strategy.
Approach to solution
Supports international business expansion, with focus on innovation and technology in order to make your business grow applying our international scale up methodology and supporting services.
Our methodology consists in exploring the local opportunities, define a go to market strategy and promote the business operation. These phases can be customized according to the client's need and expectations on the internalization.
AGZ4 solved it
Scaling UP Innovative Multimedia Company from Europe to Latin America
AGZ4 client, an innovative growing media company, successfully launched its operation in Europe, offering a unique and groundbreaking service. Looking for to expand into Latin America, they faced budget constraints and sought cost-effective strategies to scale their product and operations. The objective was to test the market with a reasonable investment before committing to establishing a new company in the region.
AGZ4 assisted the client in achieving their goal of launching and testing the market using a proven methodology based on two major steps:
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1. Market Understanding and Business Plan Development
Market Entry Strategy Design: Designed a comprehensive market entry strategy tailored to the unique dynamics of the Latin American market.
Conducted a thorough analysis of local competitors to identify opportunities and challenges.
Go-to-Market Strategies: Developed and identified effective go-to-market strategies to penetrate the new market.
Facilitating Connections: Established connections with potential customers and partners to foster initial market engagement.
Created a financial analysis and business plan aligned with real market opportunities
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2. Market MVP Launch
Local Workcell Creation: AGZ4 established a dedicated workcell that operated on behalf of the client in the local market.
Initial Sales Campaign: Launched an initial sales campaign, resulting in new business opportunities.
Based on these initial results, AGZ4 client was able to define its international growth strategy.
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